Lure Rods

Our carbon starts with the highest-grade Japanese material, oven-aligned to remove air pockets before being compressed under 40 tonnes. Unlike blended blanks using mixed carbon grades, this rod is built from 100% 40-ton carbon, creating a thinner, lighter, more sensitive blank than anything else in its class. Designed for modern lure fishing, this advanced carbon lure rod delivers crisp casting, fast bite detection and controlled power in both saltwater and freshwater, making it ideal for bass, pike, perch, zander and hard-fighting coastal species.

FAQ's

How long will it take to get my rod?

It depends on where you are. Orders processed in the UK will take 1-2 business days to arrive. Overseas deliveries can take anywhere from 3-9 days. Delivery details will be provided in your confirmation email.

What happens if I snap a section?

We carry spare sections of all our rods. Simply email us with a picture of the breakage and we will send a replacement out the same day.

Can I try a rod?

Finner are 100% online which means we can sell you a rod that should cost twice as much in the shops. Unfortunately though it also means we can't offer a try before you buy service.

Our customer support is available Monday to Friday: 9am-5:30pm.Average answer time: 1h